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May 1, 2008updated 12 Apr 2017 4:46pm

Lombard centralises sales operations

The transfer of LVMs sales staff to Lombards wider corporate sales operation is part of the banks strategic move to create one point of contact for all Lombard corporate clients

By Katherine Gregory

The 32-strong sales force of Lombard Vehicle Management has been transferred to the lessor’s main business hub.

Alongside the restructuring, which took place on April 1, Saul Parsonson, former director of sales, has been made redundant, while Edward Pigg, former director of procurement at Lombard, has left the company.

The transfer of LVM’s sales staff to Lombard’s wider corporate sales operation is part of the bank’s strategic move to create one point of contact for all Lombard corporate clients.

All sales activities for LVM will operate out of Lombard’s corporate division, which will be overseen by Jon Bowers, head of regional corporate asset finance, who in turn reports directly to Richard Priestman, director of corporate business at Lombard.

Meanwhile Rob Bailey, head of LVM, will continue to oversee LVM’s administration department, customer service operations, and disposal function units (remarketing team) and procurement units, which are still functioning independently of Lombard’s centralised corporate division. LVM has a fleet of 115,000 vehicles.

According to a statement by Lombard, this brings the total number of staff transferred from LVM to Lombard’s corporate group to 50, leaving a headcount of about 400 people at LVM specifically.

Paul Lynam, managing director of Lombard, said that the revamp of LVM’s sales structure is aimed at realising the growing potential for cross-fertilisation in customer acquisitions and product provision.

“We see a huge opportunity for LVM fleets. Going forward, we will be investing lots of money in new systems and processes to improve our underlying customer service. We want now to aggressively push the sale of those leasing products to LVM customers,” Lynam said.

“We are making sure that our hundreds of thousands of customers have the best possible conversations with relationship managers about all of our debt and leasing products,” Lynam added.

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