More than half of UK fleet
managers have not set any green targets for their fleet, according
to research from multi-marque fleet lessor Alphabet.

The last of three reports,
based on a survey of fleet decision-makers from across UK industry
and the public sector by the BMW-owned company, found that 62% of
private sector fleet managers have not set environmental targets
for their fleets. The public sector fared better, with 67% having
targets in place.

Conversely, the Alphabet
Fleet Management Report 2011
found sustainability was a top
priority for operators, with 61% of fleet managers claiming
environmental issues were a key concern, a figure only topped by
driver safety (71%).

When asked what was holding
them back, over half claimed cost was the main obstacle.

Alphabet (GB) chief executive
Richard Schooling said: “Cost-reduction strategies and deploying
green measures should not be mutually exclusive.

“This is especially pertinent
to the ongoing effort to reduce CO2. By setting a
CO2 limit on choice lists and encouraging drivers to use
vehicles more efficiently, fleet managers can achieve significant
cost reductions in tandem with reducing emissions.”

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The report also asked how
fleet managers are working to reduce the environmental impact of
their vehicles, finding those surveyed favoured
lower-CO2 vehicles (58%), capping CO2 (43%),
telematics (41%) and capping business mileage (41%).

Investment in telematics,
hybrids and electric cars appeared sluggish, with Alphabet finding
just 14% of respondents were planning to invest in telematics.
However, Alphabet also identified that telematics already had a
larger take-up than hybrids and electric vehicles, with 44% saying
they had invested.

Schooling remained hopeful
about take-up of telematics systems due to their dwindling cost,
and increasing development.

“The cost of telematics
systems is falling, while their capabilities continue to expand,”
he said.

“Given the rapid pace of
development, fleets may decide to take a wait-and-see
approach.”

Some 33% of public sector
fleets and 19% of private sector fleets said they had invested in
electric vehicles, surprising given the low level of EV
registrations in the past five years.

Alphabet suggested the small
amount of registrations was due to worries about EVs’ range, and
the limited availability of public charging points in most
areas.

Schooling concluded the
report with hopes of improved sustainability in 2012.

“The findings suggest that,
although the green fleet ethos has yet to take root across the
whole sector, a great many organisations are working hard on
coordinated measures to improve sustainability by tackling
emissions at vehicle, driver and journey level.”