Alternative finance provider Reward, based in Leeds and Manchester, has appointed a commercial director.

Gemma Wright comes from a 17-year career at RBS, most recently as director of invoice finance, with responsibilities for developing business in Yorkshire.

Wright said: “I am delighted to be joining Reward at such an exciting time in their growth and looking forward to working with the existing directors to drive the business in the latest stage of its development. Reward is making waves in the alternative business finance market through its fast, flexible and innovative solutions for the SME market and I am really pleased to be part of such a successful and forward-thinking business.”

Nick Smith, Reward sales & marketing director, said: “To have attracted someone with the experience and skills of Gemma to the team demonstrates the growing reputation of Reward Finance Group within the marketplace.

“We are an extremely ambitious company which has a ‘can do’ attitude, makes quick decisions and provides a fast turnaround of funding. This approach is welcomed by SMEs, especially as traditional funding is still proving difficult to obtain. This has been reflected in our impressive growth and increased revenues over the last five years.

“We are building an excellent team at Reward and, having appointed someone of Gemma’s calibre, are looking forward to building on our success.”

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Reward was founded in 2011, and offers business, invoice and trade finance products. Last September, it received a £40m loan from private equity group Foresight, which it used to double its lending capital.