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December 11, 2009updated 12 Apr 2017 4:29pm

Leasing Life Awards: UniCredit Leasing wins top prize

UniCredit Leasing has won the title of European Lessor of the Year at the 2009 Leasing Life Awards, held last night (December 10) in Berlin, Germany Around 200 representatives from the European leasing industry gathered at the Hotel Concorde last night to attend the awards ceremony, held immediately after Leasing Lifes annual asset finance conference Commenting on the 2009 European Lessor of the Year, Brendan Malkin, editor of Leasing Life, said: UniCredit Leasing is not only Europes largest lessor by volume, but what has made it so successful was something else

By Jason T

UniCredit Leasing has won the title of ‘European Lessor of the Year’ at the 2009 Leasing Life Awards, held last night (December 10) in Berlin, Germany.

Around 200 representatives from the European leasing industry gathered at the Hotel Concorde last night to attend the awards ceremony, held immediately after Leasing Life’s annual asset finance conference.

Commenting on the 2009 ‘European Lessor of the Year’, Brendan Malkin, editor of Leasing Life, said: “UniCredit Leasing is not only Europe’s largest lessor by volume, but what has made it so successful was something else. It was its new business strategy, and what the company called a shift from ‘volume to value’, from writing a high volume of new business to carefully focusing on credit quality.”

The annual event seeks to identify organisations that have set the benchmark for best practice in the industry, recognising outstanding performance over the past twelve months. The awards were judged by a panel of industry specialists, including a mix of leasing experts, vendors and industry consultants from the private and public sector.

“It is incredible to witness the support and enthusiasm for the awards, which have grown considerably since they were launched several years ago,” Malkin added. “This year, the ceremony has taken place with the recession having hit the industry hard, and so the winners and runners-up will not necessarily be those who have signed vast amounts in new business, rather those who have responded to the downturn effectively and intelligently.”

Other winners included:

European Lessor of the Year Winner: UniCredit Leasing Runner-up: Deutsche Leasing

German Lessor of the Year Winner: Deutsche Leasing Runner-up: GrenkeLeasing / Siemens Financial Services

SME Champion of the Year Winner: Amstel Lease Runner-up: UniCredit Leasing

Captive Finance Provider of the Year Winner: IBM Global Financing Runner-up: Xerox Financial Services

European Vendor Partnership of the Year Winner: De Lage Landen Runner-up: Deutsche Leasing

UK Law Firm Asset Finance Provider of the Year Winner: Shoosmiths Runner-up: HBJ Gateley Wareing

Functional Leader of the Year Winner: Luca Lorenzi, general manager, UniCredit Leasing

Personality of the YearWinner: Vahid Daemi, CEO, LeasePlan

Lifetime Achievement Award Winner: Karel Schellens, former CEO, De Lage Landen

A full write-up of the Leasing Life awards and conference, complete with photos, will appear in the next issue of Leasing Life (January 2010 issue).

Jason T Hesse

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