Hampshire Trust Bank has appointed Cliff Fearon as business development manager in its asset finance team.
Fearon, who is based in Sheffield, will focus on building the bank’s broker network in the north east of England and Scotland.
Fearon has more than 18 years’ asset finance experience and has worked for Bank of Scotland, GE Capital UK and was head of sales at P&A for the UK.
Talking about why he joined Hampshire Trust Bank, Cliff said: "Asset finance introducers are looking for speed and service and Hampshire Trust Bank is focused on delivering both. I am impressed with the expertise in the team and am looking forward to getting out and meeting more of our existing brokers and introducing our services to new introducers."
Hampshire Trust Bank said its asset finance division has completed over 3,000 asset finance deals since it began operating in May 2014, while the asset finance loan book value increased by over 500% in 2015 to £56m as at 31 December 2015.
Mark Ford, director of asset finance at Hampshire Trust Bank, said: "We are delighted Cliff has joined us, he is a welcome addition to our experienced team of Business Development Managers. Hampshire Trust Bank is focused on further expanding its UK broker network and further improving the service it provides to its existing introducers."