Pent-up demand for new equipment will drive higher technology spending this year, giving lessors the opportunity to grow their market share in this sector.
Steve Luzco, the chief executive of Seagate, the hard drive and storage manufacturer, said that 2010 would be a “growing year for tech globally”.
“We think 2010 is going to be a good year all the way through,” he said, adding that customers’ confidence is higher now than at the start of 2009.
The market for hard drives last year was better than expected in part because storage remains a “fundamental” technology no matter the economic conditions, Luczo added.
More key trends:
• Seagate has already seen demand pick up in China, Brazil, Europe and Asia, with some business spending returning in the US • Corporate customers, who held off buying equipment during the recession will likely update their desktop, storage and server computers • Consumers will continue to seek out notebooks and low-cost netbooks
Jason T Hesse