Synergy Automotive has partnered with automotive solutions provider Quotevine to launch an online business trading platform.

The British vehicle lessor and finance credit broker was launched in 2006, and is currently rolling out a £150,000 (€176,444) investment programme.

Paul Parkinson, managing director of Synergy Automotive, said: “Investing in faster and more efficient process automation now will enable us to meet our growth targets and focus even more on what we know we are good at: delivering an excellent vehicle leasing experience to our clients.”

Synergy hopes the software will reduce administration and position it for further growth, and projects it will supply £50m of vehicles this financial year. By partnering with Quotevine, Synergy hopes to enhance customer service and delivery.

Daniel Layne, Quotevine founder, said: “One of the key facilitators of business growth is scalability and the key driver for scalability is process optimisation. We are delighted to help Synergy streamline and digitise is business processes as part of its five year strategic plan.”