Ignition Finance has appointed Alistair Scadden as business development manager.
The Cornwall-based vehicle and asset finance provider hopes Scadden will help strengthen its reach across the South West.
Scadden has been involved in the financial services for over 35 years, and has worked in both Scotland and the South West.
He served as senior business manager at NatWest in Bridgwater for the past 11 years.
In the role, Scadden will be tasked with supporting businesses, and helping Ignition extend its reach across the South West.
Scadden said: “I’ve spent many years working with SMEs in the area, and I’m looking forward to helping those businesses grow and invest by offering them the independent and impartial deals that Ignition can provide.”
Alan Tutte, managing director at Ignition, said: “We are delighted to welcome him to our team, and look forward to working together to help SMEs in the region thrive.”