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October 12, 2011updated 12 Apr 2017 4:11pm

CD Auction helps Marshall manage sales online

UK fleet finance and management company Marshall Leasing is to move more of its vehicle remarketing online through online auction specialist CD Auction Group The lessor has been trialling CD Auctions online auction service since the start of the year and Marshalls operations manager Martin Brown explained the cost benefits of managing sales online have been significant

By Elza Holmstedt-Pell

UK fleet finance and management company Marshall Leasing is to move more of its vehicle remarketing online through online auction specialist CD Auction Group.

The lessor has been trialling CD Auction’s online auction service since the start of the year and Marshall’s operations manager Martin Brown explained the cost benefits of managing sales online have been significant.

Out of the roughly 5,500 vehicles under management by Marshall Leasing, around 40 to 50 vehicles a month go to auction.

“The ability to remote manage the sales process from my own desk, rather than travel round the country to physical auctions, has been great and we’ve been able to create a good following for our products on a national basis,” said Brown.

“Going to physical auctions, shipping cars around, having a presence on the rostrum, can no longer be justified when you can sit at your desk and watch a dozen cars go through.

“It’s a bit of a no-brainer really. We will be growing our volumes with CD Auction Group simply because of the success we’ve had.”  

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