Insurtechs can capitalize on the emergence of generative AI

With generative AI, insurtechs can create innovative solutions for content generation, risk modeling, and customer engagement. Additionally, generative AI can be utilized to create interactive chatbots or virtual assistants that provide real-time support and streamline claims processing. By leveraging generative AI's ability to generate new content, insurtechs can also improve marketing efforts, create engaging content, and optimize communication with their target audience.