UK-based peer-to-business lender Ablrate has partnered with crowdfunding supermarket investUP.
Through this partnership, investUP – also known us UP- will focus on marketing Ablrate’s deals. In addition, the platform’s registered users will have access to the lender’s asset backed transactions.
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Ablrate’s chief executive officer David Bradley-Ward, said: "We have had a resistance to being available on aggregating platforms such as UP, but after discussions with the team we found that they are very keen to add something to the value chain beyond just listing loans.
This is a very important criteria for us as marketplace lending is all about disintermediation and the delayering of the financial services industry."
The lender will be featured on the platform in April, when its new platform will be launched.
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By GlobalData
