SG Equipment Finance and Five Arrows Leasing
Group are among the clients of a new marketing company focusing
specifically on the asset finance and leasing sector.
UK-based KMA Communications was launched by
partners Heather Kidd and Lesley Muir in a bid to “help clients
develop their brands”.
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Muir said: “It’s a tough time for leasing but
also a very interesting time for the sector and its supplier
base.”
She added that broader trends in the market in
future will “have an impact on the ways clients can
differentiate themselves and reach their customer base effectively”
and that KMA intends to help them do this.
